Scott Bergeron - Showroom Sales Survivor
Scott Bergeron, founder and President at Daily Gameplan, started off his selling career on the sales floor of a top 100 auto dealership in the late 1980s.  "I was extremely lucky as the organization I worked for had an intense focus on training, mentoring, and strict sales processes.  But that's not always the case.  In many stores, managers are stretched so thin that salespeople either sink or swim.  When I transitioned into a sales training company, I was exposed to some major high end training, mentoring, and coaching programs that were being used in dozens of different industries.  I watched the damage and lost profits created by the "sink or swim" mentality that still permiates the auto and other showroom related industries.  The challenge isn't that companies want to burn out their people.  The real problem is that most managers and owners are multi tasking so many projects that sales teams take a back seat and are left to themselves to survive.  Helping salespeople by giving them the tools they need was the driving force behind Daily Gameplan.  Sales is a great career and everyone should be as lucky as I was.

Every time I was in a sales meeting in a dealership setting, I'd hear the same thing from just about every owner and manager - "Every day, when you come to work, you need to have a game plan or you won't make it." 

"Family owned and operated since day one
Daily Gameplan company is a privately held, tight knit, family owned business.  We have a solid reputation with our clients and our vendors.  Our business planners & Dealer Lead Track CRM was developed by experts to be easy to use and to produce measurable results.

Our culture at Daily Gameplan is different than the mass "black suit training and product companies", in the fact that we don't require clients to commit to any long term contracts.  "Clients simply call us, or fill out an order form.  They tell us what they need, and we deliver and bill month to month.  That way, when their needs change, they're not tied into a certain quantity.  If we're not helping clients sell more, we don't deserve their business."

"I like helping people and keeping my friends and family close.  My son, Nathan, works with me as a production manager, and my best friend, Alan Bourks, is our accounts manager.  I even took our CRM experience and cloud based data programming background and built a program for my daughter, Nicole's, fire department.  We called it PSTrax.com, short for paperless station tracking solutions.  It's essentially a paperless operational plan for first responders to keep track of their fire apparatus, equipment, and inventories.  It's now being used in hundreds of fire departments in 33 states and Canada.'' 

​"Back when I started in sales, it was all about surviving.  Now, its about helping others hone their skills and get better at what they do." 

Scott Bergeron, Founder
​DailyGameplan.com
PSTrax.com

Customer satisfaction is everything to us.  We always value your feedback and critiques.  
If you ever want to reach Scott directly, his email is scott@dailygameplan.com and his cell phone is 303.918.3169.