Helping dealerships train and retain stronger, more productive sales consultants for nearly 20 years. ​

Daily Gameplan® and Coach's Playbook® business planners are just two tools in our arsenel. Specialized planners for sales consultants and managers keep everything at your fingertips.  Dealer Lead Track CRM and Daily Scoreboard keep it all online, and Process Coach ties it altogether. 

Menu priced or bundled, Daily Gameplan guarantees ROI and offers new stores free trials to prove the program.
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Dealers turn to Daily Gameplan's sales tools Whether you're after a high tech or old school solution, it doesn't matter.  If results matter, let us help you sell more.  "If you've got everything working together, you can spend more time eyeball to eyeball with your customers."   

Having worked his way through the ranks of a top-100 dealership, Daily Gameplan's founder Scott Bergeron learned how small, independent dealerships can outperform their competition through smart processes and daily accountability.   
In a recent interview published in NIADA's Used Car Dealer magazine headlined “Coach ‘Em Up,”  author, Jim Stickford, interviews Scott Bergeron, Founder of Daily Gameplan.

“When Scott Bergeron began as a salesman for Top 100 ranked dealership, he thrived, thanks to the dealership's focus on training, mentoring and coaching. But he soon discovered that wasn't the case for many…That's why Bergeron founded Daily Gameplan, which he calls ‘a sales team performance company.’…

PROCESS COACH

Process Coach is a dealer consulting service where dealers work directly with Scott Bergeron, Founder - President.  Scott works with dealers and their sales team directly, through either virtual link ups or through dealer visits.  Scott's no nonsense and direct approach tied in to his multi-industry experience means consistent and solid results are available without any contracts or expensive retainers.

"I don't believe in old school programs or new school technology.  I believe in the basics, in consistent & inspected processes, and measurable improvements through KPI's (Key Performance Indicators).  I believe that perfect practice makes perfect."

Successful Sales Professionals
Rely on The Daily Gameplan®

April Baker
BMC Auto Sales

"We have been using Daily Gameplan for several years and they are wonderful for our sales team to use for follow ups and to look up notes from each sale. Absolutely recommend these handy books to any sales team!"
Real World solutions combined with the expertise to make it happen.
The world is full of advice on how to help your store sell more.  They are usually the "black suit brigade" with glitzy, high tech, and high priced, solutions.
Scott Bergeron, and the Daily Gameplan helps dealers and sales teams keep it simple, and keep it affordable.  

If you’re looking for real help, you’re in the right spot. Daily Gameplan’s arsenal of proven products and services help you and your organization grow and retain your sales and management team.  
All coaching services include the Daily Gameplan Redbook and CRM at no extra charge.