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When the Exceptions Overtake the Rules of Your Showroom

5/11/2017

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By Scott Bergeron Adapted from article published in multiple state issues of NIADA, 
[UTAH 05-2017]
  [PDF VERSION]

The term showroom control has been around for years, and it exists for good reason. If you take a busy Saturday when deals are happening left and right, it’s easy to lose control and start making exceptions, and as a result, mistakes. 
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    Scott Bergeron is a former dealership executive and the founder and principal of Daily Gameplan, a sales team performance company.

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